About — AlphaBlock
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// About AlphaBlock

Twenty years of research into how markets really behave.

From India's first derivatives analyst, to a quant advisory practice in Romania, to a systematic, pay-for-alpha platform licensed across four continents — a twenty-year argument that machines can beat the market, consistently and significantly.

01  Our thesis

“An index is meant to carry information. Cap-weighting strips it out — you end up owning popularity, not knowledge.”

Two decades of rethinking how markets move through time and why prices drift back toward fair value — with published research behind the patterns. The result is 3N™: a framework that turns that work into a repeatable edge.

02 The principals

The people behind 3N

AlphaBlock is the research and intellectual-property entity behind the 3N™ methodology.

Mukul Pal
Mukul Pal
Founder & CEO

Born in New Delhi, Mukul has spent 25 years developing quantitative investment strategies for active managers across the globe. He began at the Bombay Stock Exchange, supporting major Indian financial institutions, before expanding his advisory practice to Europe, working with asset managers and the securities arms of global banks. Holding two master's degrees — in finance and statistics — he also earned the CMT (Chartered Market Technician) and CAIA (Chartered Alternative Investment Analyst) designations. His contributions to financial technology have earned recognition from MIT, and he has spoken at conferences worldwide, including the Princeton–Chicago Quant Conference, and played a pivotal role in bringing financial innovations to NASDAQ. He is the author of End of Passive Investing: Story of the Hidden Bias.

LinkedIn
Florina Pal
Florina Pal
Co-Founder & CTO

A technology executive and software architect with 15+ years building enterprise and financial-technology platforms. As CTO she leads the firm's investment-technology infrastructure — the systematic data pipelines powering its live mandates, and the long–short strategy reconciliation systems behind them — working alongside data scientists on portfolio design and construction across .NET, Python and cloud at scale. She contributed to enterprise-automation projects during the early growth of UiPath before co-founding AlphaBlock in 2018.

LinkedIn
03 Two decades of research

Our story

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// The inflection point

“If we can give every investor an intelligent, hyper-personalised portfolio, we change who investing works for.”

Through the pandemic, with a long–short fund that struggled to raise assets, the company faced a defining choice: keep serving a handful of institutions, or open the platform to the world. They pivoted — to hyperscaled, automated portfolios on a pay-for-alpha model that aligns incentives and scales globally.

Mukul Pal & Florina Pal · 2020–2022
// In conversation

The founder, in long form.

An ICOVISIONS podcast conversation with Mukul Pal, recorded April 2018 — the year AlphaBlock incorporated in Toronto: the research and the machines behind beating the market, in one sitting.

ICOVISIONS · Podcast The story behind the engine Origins in Romania, the 2007 contrarian call, and why a machine — not a manager — should build the index.
▶ Watch on YouTube April 2018 Toronto · the year AlphaBlock incorporated
05  The road ahead

Alpha for 100 million investors.

Our mission is impact at scale: to put pay-for-alpha and hyper-personalized alpha innovation within reach of 100 million investors — and to fundamentally reshape how investment solutions are built, delivered and paid for.

We believe the future of investing is not passive versus active — but augmented, automated and agentic. And ultimately, paid only for alpha.

04  The company
LEGAL ENTITY
AlphaBlock Technologies Inc.
HEADQUARTERS
Toronto, Ontario, Canada
ENGINEERING
Cluj-Napoca, Romania
FOUNDED
2005 (Orpheus) · 2018 (Toronto)
REGULATED PARTNERS
Mumbai · Boston · Bucharest
The AlphaBlock team standing together on the rooftop terrace at Cluj Hub
The AlphaBlock team · Cluj, summer 2026 @ Cluj Hub RESEARCH · ENGINEERING · OPERATIONS

AlphaBlock is a financial-technology licensor, not a fund manager. Performance figures referenced across this site represent returns achieved in live, regulated portfolios by managers licensed to use the 3N™ methodology.